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If you want to be found, you have to be on the internet. Whether you are running (or starting) a business, building your own personal brand or creating a family or special interest site, you want to make it as easy as possible for your visitors to find you.
You can have the best content, cool graphics, wonderful products and compelling offers, but that will do you no good if you cannot be found.
How does having the right domain name help drive traffic to your website?
How much is a domain name worth? A domain is worth whatever someone is willing to spend on it. More than 80 domains have sold for $1,000,000 or more. Most domains sell in the $500 to $10,000 range unless they contain very valuable key words or have some other unique significance. The real question is not how much a domain name costs, but how much value the right domain name can bring to your business or organization.
Three of the top values associated with domain names are Marketing, Branding and Investment.
One other consideration is Keywords. Maybe you already have a business that has great branding and a well-established website. Consider that ads featuring a generic domain name with an exact match to your product will perform significantly better than an identical ad featuring an alternative domain name. So? You can forward your "keyword" domain to your current website. This will help boost your search engine presence because you can use the keywords in the new domain to rank better for high competition keywords - this is especially helpful if your primary domain name does not contain any keywords related to your products or services.
If you have any questions, send us a note through our Contact Us page.